The 2nd Annual Southern Independent Optical Show will take place in Frisco, Texas on Saturday, May 3, 2025.
Whether you’re a seasoned optical pro or just beginning to explore the world of independent eyewear, SIOS 2025 offers something extraordinary. This isn’t just another trade show—it’s a celebration of creativity, community, and what makes the independent side of optical so exciting.
Not only will there be a wonderfully large space full of independent optical companies to showcase their latest products, but SIOS will kick off a set of classes hosted by some of the most sought-after speakers in the optical industry. The second annual Southern Independent Optical Show a must-experience event!
Discover Independent Eyewear
Learn the story behind the brands, feel the passion from the designers and teams working hard every day to help build the community, and best of all, experience a side of eyewear you may not find anywhere else!
Free to Attend. Packed with Value.
There’s no cost to register—but the experience? It’s priceless. From stunning collections and thoughtful education to one-of-a-kind connections and exciting raffle prizes, SIOS 2025 is where independent optical shines brightest.
Make Real Connections
SIOS is all about community. Network with opticians, buyers, and practice owners who share your values. Trade ideas. Build relationships. Support the future of truly independent optical.
The Raffle: Like a Treasure Hunt, But Stylish
Every SIOS attendee gets a raffle passport card. Visit at least 8 vendor collections, engage with each brand, and get your passport stamped—no drive-by stamping here! Vendors will walk you through their collections and share the story behind their designs. Once your passport is complete, you’ll be entered to win exclusive frame giveaways from our incredible lineup of participating vendors. It’s the perfect mix of discovery, interaction, and fun—with real value for your practice.
About SIOS:
Like a number of regional shows over the years, the SIOS team felt it was time to bring the best of independent eyewear to the South. This is your opportunity to share your independent brand with opticians and optometrists from all over the South!
At the heart of SIOS is a passionate and dedicated team of professionals who live and breathe independent optical excellence. Led by Alexandra Peng, Leo Zupan, Bradie Husser, Matt Smith, Carrie Wilson, and Blaz Oberc, they are a mix of industry veterans, creative visionaries, and community builders who share a singular goal: to create a space where independent voices in the optical world can shine.
Each member of their team brings a unique perspective and expertise, from curating a show experience that delights and inspires, to fostering relationships with independent brands and professionals across the globe. Together, they are united by their commitment to championing independent optical innovation and creating a show experience that feels as personal and unique as the frames on display.
Learn more about SIOS | SIOS Schedule | SIOS Education | Register for SIOS