Mobile Phone and Tablet Marketing Advantages
November 4, 2022
Pioneering the shift in consumers moving from traditional to digital mediums, was in 1994 when Amazon founded and launched an e-commerce bookstore (Zahay, 2023). Since then, the evolution of technology has required business models to change and adapt to meet consumer standards and demands around electronic payments, AR, VR, blockchain, and other technologies (Zahay, 2023). Businesses who adopt tech for their customer base have an advantage over those who do not. Over time, the shift of consumers who use