I was a guest on the latest episode of the Specs Appeal Podcast. The podcast is hosted by Maddie and Steph, two opticians who conquer challenges that opticians and optical…
I am BLOWN AWAY at the options for fitover sunglasses. Hundreds of option combos that provide a solution for every single demographic. As with any sunglass line, there’s no need to carry all…
Blue light is widely seen in current media yet many of the truthful facts remain unclear. Between proving medical claims, lens companies marketing their blue light products and other companies…
As an Optician, I have always enjoyed learning about the history of our profession and industry, part of that history is American Optical. Earlier this year STATE Optical Co, the…
Enter to win Master Optician, Carrie Wilson‘s book to prep for the American Board of Opticianry Exam (NOCE). Visit the original Facebook post here or Instagram post below to find…
Opticians and Optical owners always desire to sell a second pair of glasses to a customer, most often a pair of prescription sunglasses. With the unprecedented times we are currently…
What is the story behind your parents starting the company in 1977? Why optical frames? My parents (Alan and Cynthia Shapiro) founded Europa in 1977 out of a garage in…
The Optical Training Institute announced that it is launching a fully-funded education grant program for eyecare professionals (ECPs). The Optician Education Grant program is being established to assist individuals in…
If you wear glasses you’ve likely been frustrated with fogging while wearing a face mask. Working in healthcare, us Opticians (as well as everyone else in our offices) are required…
Many Opticians and those working in the industry never see inside of a lab or even see a lens blank. I am fortunate to work in an Optometry practice where…
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